Meet our team of committed literacy activists working to unlock the potential of South African school children through storytelling and reading.
The Nal'ibali Team
Part of the broader Nal'ibali campaign, the Story Powered School staff are supported by their Nal'ibali counterparts. Meet the Nal'ibali team members guiding and facilitating the schools team to success.
Jade Jacobsohn is responsible for the scale-up phase of the Nal’ibali campaign, working with the management team to provide strategic direction for campaign partnerships and growth. She is a seasoned anthropologist with research experience in South Africa, Uganda and Malawi, and has a solid grassroots background in the Eastern Cape as founder and Programme Manager of the Sophakama Community Partnership. She has managed various educational projects, specifically focused on early childhood development and environmental education within economically deprived areas, and has worked closely with Anglo American, Takalani Sesame and Food for Development. Her academic qualifications include a BSocSci (Hons) in Anthropology and Environmental Science from Rhodes University, and an MSc in Anthropology, Environment and Development from University College London.
Nompumelelo Prusent has a multiform career journey sprouting from humble beginnings and different industry sectors including corporate, community development, education and training. Her career path has footprints, influenced by her work experience and academic achievements in different fields of study to mention a few (Diploma Labour Relations; Diploma Government Studies; Diploma Marketing Management (IMM); BBA Degree (Preston University); MBA (MANCOSA).
Ben has a BA degree from Stellenbosch University, a postgraduate diploma in account management from AAA School of Advertising and a certificate in Business Management from the Chartered Institute of Business Management. He has 17 years in the marketing and communications arena, five of which were spent living and working in Australia. His integrated 360° marketing skill set includes through-and-below-the-line advertising, design, direct marketing, digital and CRM.
Ben has always wanted to use his extensive corporate experience to get behind a real cause in the NGO space. Reading is something that has always been close to his heart, which lead him to join the Nal’ibali team.
Having worked on the Nalíbali reading-for-enjoyment campaign since its inception in 2012, Sally not only understands the ins and outs of social marketing, she is well versed in designing and delivering both provincial and national marketing campaigns.
Sayeeda joined Nal’ibali in January 2016 but has been in the travel industry since 1996. Not only does she hold the relevant travel diplomas, she is armed with over a decade of experiance. Inspired by her three children who love reading and storytelling, Sayeeda made the move to work at Nal’ibali and is excited to be part of its ever evolving journey.
To see the full Nalibali staff complement and find out more about the campaign, click through here.